When I received an invite from Curlvolution to attend the
Shea Moisture UK launch in Boots, I just knew I had to be there.
(Thank you Curlvolution!)
On Friday 9th October, I travelled to Central London where
Shea Moisture were ‘officially’ launching their products in the giant retailer Boots. Even though Shea Moisture has been available over here in the UK for a few years, the brand had never launched officially in the, better late than never!
So back to the night, as I arrived at the location I saw a group
of curly beauties already outside rocking their curls, I just knew
I was at the right spot. Once I reached the door I stated
my name, ticked of the guest list, given a complimentary drink and was ushered inside to where the party was already in full swing.
The first thing I noticed was the products, I love Shea Moisture products and seeing so many from their different lines arranged so beautifully around the room had me feeling excited!
Shea Moisture UK launch in Boots, I just knew I had to be there.
(Thank you Curlvolution!)
On Friday 9th October, I travelled to Central London where
Shea Moisture were ‘officially’ launching their products in the giant retailer Boots. Even though Shea Moisture has been available over here in the UK for a few years, the brand had never launched officially in the, better late than never!
So back to the night, as I arrived at the location I saw a group
of curly beauties already outside rocking their curls, I just knew
I was at the right spot. Once I reached the door I stated
my name, ticked of the guest list, given a complimentary drink and was ushered inside to where the party was already in full swing.
The first thing I noticed was the products, I love Shea Moisture products and seeing so many from their different lines arranged so beautifully around the room had me feeling excited!
Shea Moisture had clearly thought of everything as the canapés were amazing and the music was on point with DJ Melody Kane keeping us all on our feet even after a long day at work! After an hour of mingling, dancing and taste testing it was time to hear from the very people who brought us all together and made this night happen.
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Emmet who is the Shea Moisture Chief Marketing Officer stared by thanking everyone and UK naturals as a whole for making it possible for Shea Moisture to enter the UK market. Emmet went on to introduce the rest of the team who all travelled to the UK from the US to be present at the launch.
This was followed with a Q&A session where the team (or should I say Emmet) were grilled on why it has taken the brand so long to launch and when will their other products be available eg. Make-up.
Once again the party was in full swing thanks to DJ Melody Kane
and I decided to chat with the Shea Moisure Team who all were very friendly and happy to talk and answer any questions.
What can I say?....Shea Moisture know how to through a launch party!! Everyone had a great night and left with a Shea Moisture bag filled
with freebies.
Once again the party was in full swing thanks to DJ Melody Kane
and I decided to chat with the Shea Moisure Team who all were very friendly and happy to talk and answer any questions.
What can I say?....Shea Moisture know how to through a launch party!! Everyone had a great night and left with a Shea Moisture bag filled
with freebies.
My bag contained full-sized Shea Moisture 10-IN-1 Renewal Shampoo, Shea Moisture Restorative Conditioner, She Moisture Strengthen, Grow & Restore Leave-in Conditioner and the Shea Moisture Curl Enhancing Smoothie!
A mixture of products which I love and new ones which I cannot wait to test out on my hair.
Overall a fab night out!
Zeze x
Zeze x
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